It may appear random but it's not: Google Search provides text from the page that it feels is most relevant to the query entered for the snippet: Google Search rarely uses the meta description as.. While there's no minimal or maximal meta title length for the text in the description, Google recommends making sure that it's long enough to be fully shown in Google results (note that users may see different sized snippets depending on how and where they search). Use unique descriptions for each page
Search engines like Google will usually cut Meta Description text automatically, therefore it is necessary to pay attention to the length of the text in the Meta Description constraints. Meta descriptions must be between 50 - 150 characters. Pay attention to diction, make it unique and interesting Meta description, eller meta beskrivning, är en kort beskrivning av en webbsida. Den syns inte på själva sidan utan är den text som sökmotorn visar under den länkade rubriken i sökresultatet. Tillsammans med sidans titel hjälper den till att sälja in klicket för dina besökare
Even if the meta description tag is there, Google can still alter the text shown in the results pages. In fact, Google always chooses to pick what it wants. For example, if I add another keyword found in the homepage, Google will alter the text in the results to also show parts from that text New Google's meta description length is up to 920 pixels, which might allow for up to 158 characters. On mobile devices, the max limit is about 680 pixels and 120 characters . Meta title length in 202 The meta description often serves as a pitch to people who find your website on Google or social media sites. While it's not required and Google can use text from you website instead of what you specifiy in the meta data, it's better to control the description text where you can Google often picks its own meta description when displaying your page in results. Completely ignoring that painstakingly crafted 150 characters you deliberated over, and displaying a random (or not, as we'll explain) snippet from the content of your page META descriptions. On-page copy. Open Directory Project (ODP) data. In the example above, Google is using my query (January 11) and pulling up page content that the algorithm thinks is relevant. Since that copy is really just dates and fragments, I end up with a strange mash-up of on-page copy
Search engines use this meta title and description to learn what that page is about. It's these meta tags that are usually displayed in search results. People searching use this meta title and description to decide whether or not to click through to your website.. How Google uses meta title and meta description (I'll talk mainly about Google here since they've a 90%+ market search share. Per questo, la meta description serve a portare un lettore dalla pagina dei risultati di Google al nostro sito, è uno degli strumenti per conquistare un clic a scapito dei competitor. E quindi, le meta descriptions possono essere definite come un mezzo per generare click-throughs dai motori di ricerca, come d'altra parte confermato anche dalle ricerche sul CTR e sul valore della posizione.
. Formerly, meta descriptions were recommended to be 160 characters or less in length. As of 2017, Google will show up to 275 characters on the SERP. Therefore, you should optimize your meta description tags to be up to 275 characters long In short, a meta description is the short section of text that appears below a link in the search results page. The purpose of a meta description is to describe what the page's content is about, so people looking through a search results page know what to expect
If there's no meta description set for a page, search engines such as Google or Bing will typically generate one from the page content. This can sometimes happen anyway, so be aware that your meta description is not always what displays beneath the search result if Google, Bing, or whoever has decided that some content on the page would be a better fit Meta description are HTML attributes that provide concise summaries of web pages. Meta description can be any length, but Google generally truncates snippet 300 characters (this limit increased in December 2017). Meta description tags, while not tied to search engine rankings can have a positive effect on click through rates to a pate. > The meta description is a code tag in HTML, that summarizes a page's content in about 250 characters (updated to reflect the December 2017 changes for longer descriptions). Search engines show the meta description in search results below the Title tag for organic search results. Optimizing the meta description is very important for on-page SEO It has pretty much been clarified by several sources that a meta description is not a direct SEO ranking factor. It will not improve your site ranking in Google search but it may help with your click-through rate which in turn might help you rank higher because Google will see it as a highly relevant result
Google uses the search term to highlight information in search results which is why the meta description is different than what you entered into the plugin. To see the meta description without search term manipulation, use the site: search operator followed immediately by the URL of your site Avec les balises Meta au niveau de la page, les propriétaires de sites Web disposent d'un moyen efficace pour transmettre aux moteurs de recherche des informations sur leurs sites . Page-level meta tags are a great way for website owners to provide search engines with information about their sites
Google often picks its own meta description when displaying your page in results. Completely ignoring that painstakingly crafted 150 characters you deliberated over, and displaying a random (or not, as we'll explain) snippet from the content of your page Better Titles & Meta Descriptions = MORE clicks to your site. Use this search marketing tool to see how a proposed title and meta description is likely to appear in the Google. Now measured in pixels Mer läsning / källor. Google Help: Meta tags that Google understands Wikipedia: Meta element Google Help: Changing your site's title and description in search results DCMI Dublin Core Metadata Initiative ↑ While accurate meta descriptions can improve clickthrough, they won't impact your ranking within search results. - Googles hjälpsida, senast uppdaterad 7 jan 2009 ( About the Google SERP Snippet Optimization Tool. The main purpose of the SERP Snippet Optimization Tool is to allow webmasters and content publishers to strategically construct page titles and meta description tags that will result in aesthetically-pleasing or eye-catching listings in Google's organic search results Make sure your meta description falls with Google's length requirements. Best practice is to keep meta descriptions to 160 characters or less. Google now shows up to 320 characters in search results, but still does not recommend increasing meta descriptions to 320 characters
Google often cuts off meta descriptions that go much beyond the 150 character limit. The meta description should be long enough to describe the page, but short enough to be easy to read. How To Write Perfect Meta Descriptions . Vad säger Google? Google säger själva att en 'Meta description' inte påverkar rankingen: 'Även om korrekta metabeskrivningar kan förbättra klickfrekvensen påverkar de inte rankningen i sökresultaten.' Källa: Google Support Om det Google säger stämmer, kan man inte. If Google continues to show the wrong meta description then some optimization is in order. Try tweaking your meta description - check out what the top ranking sites are using for your focus keyword, try shortening your description, change up the wording - anything you can do to mix things up Google rewrote 61.46% of meta descriptions that were too long and 63.69% of the rest. Surprisingly, it seems that keeping your meta descriptions within limits doesn't change the probability of Google rewriting them much
De meta taggar som oftast nämns i SEO-sammanhang är ; meta keywords och meta description.Det enda som är relevant när det gäller internetmarknadsföring är meta description och då i CTR (Click Trough Rate) syfte, och inte på själva rankningen på Google The other advantage of meta descriptions is that they are essentially free, organic ad copy. Unlike advertising on Google, meta descriptions provide you with a way to promote your website for free.This is a place where you can take up real-estate on Google and can potentially have some control over how your website is represented The Meta Descriptions Writer Google Sheets add-on uses a component of artificial intelligence called Natural language processing (NLP) to extract the most relevant text from a given URL and automatically generate a meta description
Vin - Google claims that meta descriptions do not count for rankings. I would usually try to get one or two in there, especially on product/service pages (this post is about homepage meta descriptions) - but I definitely wouldn't stuff them! January 26, 2017 Repl Google will pay attention to your meta descriptions, and use them to better understand what your content is about and who it might be relevant to. Unfortunately, creating a meta description doesn't guarantee that it will show up in Google Meta Description Generator does four things: It writes your meta description tag code as you type your description.; It counts the character length of what you are typing to let you know how much room is left for you to continue writing.; It forces you to write within the most seo-friendly meta description length of 156 characters; It lets you select the entire output code with one click. Meta Description is not considered a ranking factor by Google, but it directly interferes with your SEO work. After all, not everything is analyzed by robots and algorithms and we must also think about the experience that the user has when performing a search Meta descriptions are part of the smorgasbord of recommended SEO criteria but, sometimes, Google shows a different description in its search results to the one you specifically created, and it can be confusing if you don't understand why. Let me explain why Google isn't showing your meta description, how it's a good thing, and what you can do to take advantage of it
Google says there's no limit on how long a meta description can be, but the search result snippets are truncated as needed, typically to fit the device width. Doesn't exist. Google says to make sure that every page on your site has a meta description The actual Meta Description for this page is Here are the top 3 on-page search engine optimization mistakes to avoid. How to Find Your Webpage Headers Finally, there is a lot of confusion regarding webpage Headers versus Titles Metadrive is a web application that allows you to extend the functionalities of Google Drive to help large and small companies to concentrate all the information in one place, to carry out structured, fast, and effective searches Meta descriptions are the short snippets that appear on search results pages like Google and Bing. You can customize them to better describe each page, drawing in new users and making your search results stand out from competing websites
Google Sites uses the page description for various pieces of metadata, which includes the Open Graph Protocol (for Facebook Likes), Google-recommended schema.org microdata (for Google+ shares and +1's) and the standard description meta tag (search engines often use the meta description tag for search engine result pages snippets) The SERP descriptions and the meta description tags were added to an SQL database and checked to see if the text Google displayed was included in the meta description tag. If the SERP snippet text wasn't included in the meta description text, we counted it as a case of Google ignoring the meta description Meta descriptions (the words you write) and snippets (the words the search engines display in the SERPs) are not the same thing. As noted above, Google may only use your meta description around 30.
A viewer asks, We've written custom title tags in meta-descriptions for the pages on our website. A couple weeks ago everything was returning a normally in. Technically Google cuts off meta descriptions at 920 pixels. But in most cases, staying below the 155 character limit works well. And it's much easier to measure.) Most WordPress SEO plugins (like Yoast), automatically count the characters in your title tag and meta descriptions
Meta Description length in Google. A listing in Google's SERPs has a maximum width of 600 pixels. The meta description takes up four lines in the search engine listing, so in theory you have 2,400 pixels of space. Taking into account bolding of keywords,. Meta descriptions are a part of your frontline efforts for trying to rank well on Google SERPs and forms the first impression of your content in the search page. While customers are still off-site, a meta description provides value to users upfront- by letting them know that the content of the page in contention is relevant and valuable Google bases meta description lengths based on pixels, so be aware of this specification for your meta descriptions' appearance on the SERPs. The limit on desktop is 920 pixels, which is roughly 158 characters, and 680 pixels on mobile, which is roughly 120 characters How To Write A Meta Description That Gets Click-Throughs I feel sorry for meta descriptions. Google has long held that meta descriptions do not impact search engine rankings
Keywords are key. In recent posts we discussed international keyword research and the importance of editing your meta description to include said keywords. Let's say you've done that, but then decide to check that your meta description looks nice in the Google SERPs Your post's metadata (the meta description, title, and slug) is the information that appears in your search engine (Google) result page listing when a potential visitor is conducting a search. While most search engines don't factor this metadata directly into your search ranking, they DO factor in your click-though-rate Google's main focus is to help users to get the right content to answer their questions, and to solve their problems. If your meta description is not well-written, when compared to the content of the page and the user's specific search phrase doing a good job of doing that, Google might show something different on the SERPs (Search Engine Result Pages) Google doesn't need keywords in your meta description to know what you're talking about, so long as your description matches your page. You don't need to shoehorn them in. Instead, you can just rely on Google picking up on the subject Ever since Google dropped the length of the descriptions in the search results last week, many SEOs have been freaking out about the fact they rewrote meta description tags to 300+ characters and now, Google has dropped that back down to about 160 characters in length.. The important thing to note is that Google has never given any specific character or word count for the meta description tags.
However, meta descriptions are an important part of web pages. They are able to provide significant assistance in attracting clients. A well-formed Google meta description resembles a billboard where you can see a brief announcement of the content of a web document Google has also stated that keywords in meta descriptions won't affect your rankings. However, a compelling meta description tag could entice searchers to click through from the SERP to your site, especially if the description includes the keywords they were searching for
Meta Description not showing in Google. Resolved suzyleusby (@suzyleusby) 1 year, 4 months ago. If you put 'resettlement courses chesterfield' into Google, third one down is our page - Resettlement Courses - Technique Learning Solutions, but it isn't showing the meta description I set up for the page but rather just the. Google has stopped publishing the meta description by default a while ago. Instead, it uses the page's content to generate the search result snippet. My guess is that you probably installed a plugin to create the pop-up cookie notice at a certain point, and Google used its content instead of the page's because in all likelihood it was all Googlebot could see when it crawled your site For starters Google US, Google UK and Google NL are all showing different average meta description lengths. We've got customer all over the globe, so it makes sense to make the limits configurable. Furthermore, if your website's ranking for a lot of information queries then you may want to increase the limit Google has claimed that meta descriptions do not directly affect your search rankings but they almost certainly affect your ranking in indirect ways. For example, a web crawler might use a meta description to learn more about what your page is about, and make sure it appears for relevant searches SEO META in 1 CLICK is a tool that displays all meta tags/data and main seo information clearly. By using this tool, we hope you can better manage and improve your SEO and visibility on Internet We focus on displaying: title and its length, description and its length, URL (and meta-canonical url too), meta-robots, displaying headers in order of their appearance in HTML (H1, H2, H3, H4, H5 and.